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Product Manager - Creators

Yoto

Yoto

Product
Remote
GBP 60k-70k / year + Equity
Posted 6+ months ago
Yoto HQ - UK · Hybrid Remote

Product Manager - Creators

We’re looking for a Product Manager to join our team to help us build the new Creator Marketplace on Yoto.

About Yoto

Yoto is a screen-free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning with 1,000+ titles in our card store from top creators, publishers and labels - think Disney, Marvel, Roald Dahl and Universal Music. We also create Yoto Originals like this one.

  • Featured in Bloomberg’s 25 UK startups to watch in 2023.
  • Ranked 9th in Fast Company's Most Innovative Companies in 2024; and featured in the Sifted 100 fastest-growing startups across the UK&I by revenue growth.
  • Second fastest growing tech company in the UK, in Deloitte Fast50 2023.
  • Named one of TIME Magazine’s Top 100 Inventions of 2020
  • We’re 150+ employees spread across the UK, US and France.. and growing!

We’re on a mission to be the soundtrack of childhood, and help families on their own unique adventures. By creating products that inspire independent play, we help families discover and grow with an inspiring world of audio - and we would like you to help us achieve it!


Yoto’s Innovation Team

The Innovation Team plays a pivotal role in imagining the future at Yoto and realising the company mission to be the soundtrack of childhood. We do that by helping to define the shape of the ecosystem of products and experiences that supports the needs of families and grows with kids throughout their childhood.

And as the Yoto platform evolves to support a community of audio makers, educational content creators and accessory makers, we imagine that future, too, and help lay the tracks towards that vision.



Creators on Yoto

For the last 18 months we have been nurturing new creative talent on our community site, Yoto Space, and giving creators an Open Mic to share their original audio in Yoto format - all free to access for families around the world to enjoy.

The Creators pilot takes the next step, and audio makers can now publish their content on printed Yoto Cards, sold on the Yoto Store, or even sold through a Creator’s own channels. It’s like ‘Etsy for kids audio’ and we’re really excited about how it can help us find and support the talent of tomorrow, and bring fresh new voices to Yoto families everywhere.

How it works? Anyone can apply to become a creator, their work needs to meet our standards to be considered, and creators pay up front for manufacture of printed cards, then earning a royalty when they make a sale. Ambitious and talented Creators can bring new audiences to Yoto, and increase the breadth of content available to all families on Yoto.


What you’ll be doing:

  • Driving the Creators initiative as we move from a pilot launch to building it into a proper product.
  • Working with the team to bring a regular cadence of Creator releases through to the Yoto Store, building on the manual processes established for the pilot launch.
  • Working with the Product, Tech & Content teams to both optimise the present day product (moderation process, content ingestion, search on store, small and medium changes that build into a better experience for all), as well as...
  • Being a stakeholder for longer term foundational enablers like Creator Tools, Creator Payments, Content Discoverability, etc.
  • Work with the Creator Success Manager to understand and capture requirements from Creators.
  • Working with the Community Team to develop tools and better support our community of Creators.

What you’ll bring:

  • Proven experience in product management, with a focus on launching and scaling user-centric initiatives.
  • Strong ability to manage day-to-day operations, and a willingness to employ a startup mindset as well as a scale-up one.
  • Skilled in cross-functional collaboration with product, tech, and content teams.
  • Experience acting as a key stakeholder in strategic projects, including tool development, payout integrations, and content discoverability improvements.
  • Excellent communication and community engagement skills, with the ability to align initiatives with data-driven insights.
  • Demonstrated organizational and leadership ability to coordinate with multiple internal teams, ensuring a cohesive and aligned approach to program execution.
  • Bonus points for:
  • Familiarity with content creation platforms or tools, especially in the context of building ecosystems for creators.
  • Experience in content moderation at scale, and automated media moderation tools.
  • Experience in sourcing and managing third party suppliers

Salary: £60,000 - £70,000 based on experience

What you can expect from Yoto:

  • Flexibility: Hybrid working with a choice based approach - we would love you to come into the office as much as possible, with a minimum of once or twice a month. Take advantage of our ‘work from anywhere’ policy to work from a different location for up to 6 weeks every year. Summer Hours policy to use between the months of June and August.
  • Financial: Generous share option programme so you’ll be invested in Yoto’s success. Receive Income Protection, covering long term sickness for up to 2 years and company sick pay that increases with length of service. Life Assurance cover from day one of your service. Workplace Pension offering up to to 3% employer contributions, following probation. Generous employee referral bonus scheme.
  • Health & Wellness: Private Medical Insurance via Aviva, or a Wellbeing Allowance to be used for memberships, subscriptions, treatment or therapy. Access to 24/7 Employee Assistance Programme (EAP) through WeCare and unlimited access to Dental advice and guidance via Toothfairy. Bike to work scheme to promote healthier lifestyles.
  • Time Off: 25 days of holiday per year, plus bank holidays. On top of this, you also receive your birthday off, plus 1 extra day of holiday for every year worked after you hit your 2 year anniversary, up to 5 extra days. After 4 years of service, you are also eligible for our sabbatical policy offering up to 3 months' of unpaid sabbatical.
  • Helping Families: Variety of family-friendly leave, including enhanced maternity, paternity, adoption, fertility, pregnancy loss and carers leave. Unlock savings with our workplace nursery scheme, designed to support parents of preschool-aged children.
  • People & Planet: Up to 2 volunteer days a year. A Book Allowance of up to £50 a year to contribute to your professional development.
  • Fun Perks: You receive your very own Yoto player and starter pack of cards! Regular company socials and celebrations, including our annual YotoFest!

Equity and Diversity

At Yoto, we love creating a world where childhood is rich with discovery and joy. We’re also passionate about building a workplace where everyone can thrive - both professionally and personally. We value flexibility and give our team the freedom to balance life and work in ways that suit them.

We're committed to fostering a safe, diverse, and inclusive environment where all individuals, regardless of their background, feel valued and supported. Our Diversity, Equity and Inclusion group holds bi-monthly forums to elevate diverse voices and perspectives, ensuring everyone at Yoto feels heard, respected, and appreciated.

We don’t just embrace differences - we celebrate them. We share audio content from a vibrant and diverse community of creators (check out our DEI selection), and we are building a team that reflects that same diversity. We invite candidates from all walks of life to explore opportunities with us and join a company that champions flexibility, equity, and inclusion. Take a look at our website for more information on our approach to People and Planet.

Please only apply or engage with Yoto jobs posted on our careers page (careers.yotoplay.com or careers.yotoplay.com/en). All correspondence from our Talent team will only come through Teamtailor, our application tracking system.

Locations
Yoto HQ - UK
Remote status
Hybrid Remote
Yoto HQ - UK · Hybrid Remote

Product Manager - Creators

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