Locations
London, UK · Mile End, London, UK · Kingston Vale, London SW15, UK
industry
Software
Size
11-50 employees
Stage
Pre Seed
founded in
2023
Sales is about helping people solve problems. To do that, you need to know who your personas are, what they care about, and what they’re responsible for. In 2024, more than ever before, that’s something that is always in flux. Traditional personas are outdated, based on incorrect assumptions and largely irrelevant. Without being buyer-centric, you will simply fail. We create dynamic, real-time buyer personas that continuously evolve as the market shifts. By using data from LinkedIn, podcasts, calls, and emails, we ensure sales teams always have the most current and accurate information about their target buyers. But where it really comes to life is how you can then engage with your personas: ✓ Snapshot: Understand responsibilities and trending challenges. ✓ Interact: Chat with your personas to ask questions, conduct research, and receive feedback. ✓ Practice: Roleplay any sales interaction with tailored coaching in line with your sales methodologies. ✓ Quantify: Track usage and measure.
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